Ola is India’s largest mobility platform and one of the world’s largest ride-hailing companies, serving 250+ cities across India, Australia, New Zealand, and the UK. The Ola app offers mobility solutions by connecting customers to drivers and a wide range of vehicles across bikes, auto-rickshaws, metered taxis, and cabs, enabling convenience and transparency for hundreds of millions of consumers and over 1.5 million driver-partners.

The standalone EBITDA profit of Rs 250 crore for Ola's India mobility business in FY23 is a sharp contrast to the Rs 66 crore loss in FY22. The income increased by a significant 58% in FY23, from Rs 1,350 crore in FY22 to Rs 2,135 crore. This resulted in the profit. "This is among the few lucrative consumer internet businesses in India at this level. According to Bhavish Aggarwal, MD of ANI Technologies, the parent company of Ola, "We think that mobility is a largely underpenetrated category in India currently.

"Ola started out as a shared mobility pioneer, changing the face of transport in India. The startup revolutionised urban transportation by making taxis easily accessible and enabling quick ride-booking with a mobile app. With the addition of autorickshaws, bikes, out-of-town trips, and rentals over time, Ola grew to become the name that people in India associate with ride-hailing.

The business's ability to bounce back from the COVID-19 epidemic and make necessary operational changes has greatly influenced its present successful business strategy. Hemant Bakshi, the recently appointed CEO of Ola, presented the company's growth strategy, which centres on premiumization, penetration, and electrification. Projects such as Ola Prime Plus are designed to provide high-end services to the rapidly increasing number of rich Indian clients. The company also intends to upend the transportation market by offering reasonably priced electric vehicles, especially in the two-wheeler market. These tactics are a part of Ola's goal to provide economic empowerment to 10 million partners and service a billion Indian consumers. Ola stated that the goal of electrification is to increase the two-wheeler ride-hailing market through the use of electric vehicles.Notable success was also had by the company's Bangalore e-bike taxi service debut. With plans to roll out 10,000 electric bikes, it then began this service in Hyderabad and Delhi. Ola is utilising its massive client base, financial services, and technological prowess to expand its business model to include logistics and e-commerce.The organisation is improving its logistics and e-commerce services with the help of ONDC (Open Network for Digital Commerce) and its multi-work model.Ola is also concentrating on its asset finance component, with intentions to collaborate with banks and enhance partner and rider experiences in terms of insurance and procedures.